Palm Springs Real Estate - Scott Lyle Realtors

SELLING | Proven Marketing Plan

The 26 steps in the Proven Marketing Plan have evolved for over 30 years and have been our system for closing over 3000 transactions. We are dedicated to making them work for you.

 

1.

Identify the most probable top dollar buyer and attract that buyer through a Target Marketing Program.

2.

Develop a budget and marketing plan.

3.

Design and create a full color marketing piece for immediate distribution to cooperating agents and buyers already in the marketplace.

4.

Actively market the property to all probable buyers in our database.

5.

Submit the property to Multiple Listing Service.

6.

We will develop an individual marketing campaign using our extensive resources which include strategic magazines, newspapers, editorial and advertorial content, etc.  See our marketing tools for an example.

7.

Add the property to all buyer inventories and show lists.

8.

We immediately add your property to our Palm Springs website, PalmSpringsFinestHomes.com.  Over 300 buyers are on our site everyday.

 
9. We will add our property to the over 20 national internet search engines that we utilize. Everything from Luxury Real Estate to Craig's List.
 
10.

Hold a Broker caravan open house.

11.

Present the property at marketing sessions for cooperating Brokers.

12.

Direct mail to our extensive client list, targeted buyers and cooperating agents who work our market area.

13.

Scott Lyle Realtors will personally call dozens of potential buyers and agents touting the benefits of the property.

14.

We will place a brochure box on your property and keep it full of your flyers.

15.

We will hold open houses to the public if deemed necessary by both you and us.

16.

We will follow up on all showings and report any positive feedback to you.

17.

We will consult with you on preparing your home for sale.

18.

We will pre-qualify all prospective buyers.

19.

We will handle all inquiries and leads.

20.

We will keep you fully informed of our progress and results.

21.

We will always promote your property with enthusiasm.

22.

We will become knowledgeable about your property and convey its best features to buyers and agents.

23.

We will keep you updated on the market and answer all your questions promptly and honestly.

24.

We will show you exactly what each and every offer means to you, pointing out its advantages and disadvantages, and computing all applicable closing costs.

25..

We will represent your best interests when negotiating all offers

26.

We will handle all necessary paperwork and follow up during escrow to ensure that the sale closes as agreed.


We Promise to do ALL the Above.
TheScott Lyle Realtors Team
Scott Lyle – Debi Ward – Brad White
Larry Seeger – Kurt Kihlman – Harold Watts – Gina Lyle

Return to Marketing Your Home | Return to Selling

Palm Springs Real Estate - Scott Lyle Realtors
Properties | Buying | Selling | Resources | Our Team | Contact Us | Site Map